With Canada lagging globally when it comes to meeting guidelines for kids’ overall physical activity and limiting sedentary behavior, Kids’ CBC aims to inspire healthy change in the way Canadian children and their families move through their daily lives with The Moblees, a new live-action interactive musical adventure series for kids aged 3 – 5 years. Integrating a holistic approach to healthy active living, including non-sedentary behaviors, physical activity and nutrition, The Moblees will premiere on CBC on Monday, December 22 at 8/8:30am. “Using a television program as a strategy to reduce the sedentary behaviour of young children seems paradoxical,” confesses Professor Mark Tremblay, Director of the Healthy Active Living and Obesity Research Group at the Children’s Hospital of Eastern Ontario Research Institute, “however, The Moblees is designed to condition and guide young children and their families to recalibrate their lifestyle to one where fun, creative, lifestyle-embedded movements are normal, spontaneous, frequent, desired and rewarded.” Professor Mark Tremblay has been a scientific advisor for the development of The Moblees since March 2013.
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